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Recently, the registered trademark of Nanjing Shengda Heavy Industry Machinery Co., Ltd. was awarded “Jiangsu Province Famous Trademark”, which marks a new step in Shengda Heavy Industry’s brand strategy. Faced with the increasingly fierce market competition, Shengda Heavy Industries starts from the strategic height, improves the trademark consciousness, strengthens the brand propaganda, continuously enlarges the trademark advertisement propaganda strength, and actively implements the brand strategy. With its unique brand advantages, Shengda Heavy Industries has stepped into the forefront of the industry and become a leading enterprise in the industry.